In today's dynamic marketplace, businesses need to adopt innovative strategies to retain and cultivate their customer base. A crucial aspect of this involves mapping the complex customer journey and leveraging AI-driven solutions to personalize experiences at every stage. Automated lifecycle marketing allows businesses to segment customers base

The realm of marketing automation is poised for a radical transformation. Arises agentic AI, a paradigm shift that empowers machines to learn, adapt, and execute marketing strategies with unprecedented autonomy. That groundbreaking technology transcends traditional rule-based systems, paving the way marketers to delegate repetitive tasks and focus